My City Woman's tips to increase customer base

4 Ways To Reach Newer Customers

Propel your business towards growth and reach out for new customers. As a small business, increase your reach and get more customers. We get you smart ways to improve your customer reach and bag new deals. Read here how!!!

Leverage social media

One has to admit that social media tools like facebook and twitter have opened doors to reach customers remarkably. If you are still thinking if you should go online, well the time is now. Use real images of your business and upload them on facebook and instagram. Create short videos of your product demos and upload them on snapchat or youtube. These tools also add to your business credibility and makes it easier for people to find and know about you.

Do you have a marketing strategy?My City Woman's ideas to increase customer base

Yes, no matter how great your product is, you do need one. Simply because there are a plethora of products and services (similar to yours) in the market that your product may not be able to reach the right customers. Formulate a strategy to market your great product. Look for tie-ups in terms of distribution and market reach. Think “How else can I reach more customers?” Work out the logistics, create a stir using social media, send out pamphlets to newer areas…have a plan!

Are you listed in business directories?

Being listed in business directories are a great way to reach potential customers. Enlist yourself with your local or regional directory to improve your chances of getting noticed with newer customers. Encourage your customers to provide their feedback  and reviews on these directories about your product or service.

Forge strategic partnershipsMy City Woman's blog on how to increase customer base

One of the most lucrative way to grow your business is to have tie-ups with related businesses to reach more customers. For instance, if you are a birthday planner, you could have a tie -up with a business that makes customised birthday decorations or even cakes. Other way round, if you are in the baking business and offer cakes, tie up with birthday planners and offer your service at a certain discount. This way customers get a package deal and you get a chance to increase your customer base too. Isn’t that a win-win on both ends?

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